There has been quite a lot of criticism against this anti-smoking strategy with smokers feeling they're being victimized. However, at the moment it looks like the majority of people are in favour of these new advertisements being displayed with the hope that they will graphically shock people out of smoking. Similar picture warnings have been used in Brazil and Canada with results showing 15% of smokers deterred from having a cigarette. I think these graphic images will have a big affect on smokers-a lot more then the written warnings. However, i imagine there will be a lot of different opinions flying around tomorrow with such graphic images on display. We'll soon find out....
Monday, 29 September 2008
New Graphic smoking packaging
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